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GBGB Launches Greyhound Ambassador Scheme

Greyhound Ambassadors and GBGB Managing Director Mark Bird


On Thursday 6th September, the Greyhound Board of Great Britain launched its Greyhound Ambassador Scheme.

As outlined in the GBGB’s Greyhound Commitment, the Ambassador Scheme brings together greyhound lovers and racing enthusiasts from all walks of life with the experience and skills to actively support and promote both racing and the successful retirement of greyhounds.

The Greyhound Ambassadors have been chosen from all areas of the industry including owners, trainers, kennel hands, bookmakers and veterinary experts, in order to represent a cross section of the sport and demonstrate the wide variety of skills and professions within it.

The Ambassador Scheme is one of the initiatives contained within the Greyhound Commitment – an eight-point agenda that the GBGB launched in March which sets out its expectations of how the sport should be run, with greyhound welfare at its heart.

Mark Bird, GBGB Managing Director, said:

“I am very pleased that so many wonderful advocates of our sport have agreed to become Greyhound Ambassadors. For many years, people across the industry have said we need to make more of the positives that our sport delivers. We want our Ambassadors to feel ownership for the future of greyhound racing and play their part in helping us promote it.

“We chose this first cohort of Ambassadors from those we already know to be committed to developing a strong future for our sport and who stand up for and demonstrate good practice on a daily basis.

“Our Ambassadors will provide a sounding board for various areas of the Greyhound Commitment. In the future, we very much hope to expand this scheme. In an ideal world everyone involved in greyhound racing would be an ambassador for the sport and promote excellence in welfare, but in the meantime we are very pleased that this group of individuals has agreed to be the first generation of Greyhound Ambassadors.”